Customer Satisfaction of Grameenphone Limited free essay sample

Moktar Ali Associate professor Department of Marketing Faculty of Business Studies University of Dhaka Sub: Request for acceptance of the term-paper Sir, We are very pleased to be able to submit the term-paper on â€Å"Customer satisfaction of Grameenphone limited†. In developing the report, we have followed the format and instructions given by you. In every sphere of the report, we have tried our level best to make a good combination of learning from the Business statistics. We also tried to match the theoretical knowledge and the direct experience gathered during the preparation of the term-paper. In this report, we have tried to be as descriptive as possible for the convenience for the reader. Any clarification required query needed regarding my report will be gratefully acknowledged. The obediently Md. Masum-ul Hoque ID No. 41018003 Md. Amin ID No. 41018043 Md. Ehsanul Hoque ID No. 41018044 Executive Summary This Project Work has been prepared as partial fulfillment of requirements for the Business statistics course. Due to increasing of excessive competition in business environment customer care is getting more preference day by day. Now a day the concept of customer service is widely used with he service of mobile phone companies. At the point of view of Bangladesh essentiality of customer service in telecom sector is in rising demand. When a product or service is introduced in the market in order to inform the customer about the product and service as well as to provide after sales service the most feasible way is customer care service. Customer care center is indispensable part for the service provider since most of the people of our country are illiterate. As a market leader, GrameenPhone is continuously coming up with new ideas regarding its products and services. Recently, the company is mainly focusing on the non-voice services. Because, the company knows in near future, voice based services will reach to the maturity stage which will make the business growth constant to some extents. Hence, the company is trying to maintain the leading position in non-voices services as well like SMS, Push-Pull, and Information related services at the early growing stage. These services are working as a building block to increase GP’s service value. Coming up with innovative service is easier than making subscribers aware of services. Hence through this report I have tried to find out GP’s position in cellular phone industry and the services that Grameen phone is presently providing to its valued customers their satisfaction level. 15 million people out of 140 million total citizen of Bangladesh are presently using cell phone; it means that out of every 9 people one is using cell phone. In the third world country like Bangladesh the amount of users is amazing. Grameenphone holds almost 61% market share of telecom industry that is out of every 10 users 6 belongs to Grameenphone. So GrameenPhone marketing strategy should be â€Å"Profitable growth expanding market share through satisfying existing customers†. A comprehensive survey was conducted to know about GP’s present service condition that is providing to its valued customers. Grameen phone as a market leader in this industry should revise its service packages, quality with more conveniently for the customers. Otherwise, in the long run new innovation services will not give its ultimate success. Introduction GSM technology was introduced in Bangladesh from 26th march 1997 by GrameenPhone. The first year after the GrameenPhone was launched, there were o other operators using the GSM technology. From 1998 Robi started their operation using the same technology to serve the subscribers of Chittagong. With time both the operator extended their coverage and service feature. Within a short period of time SHEBA Telecom joined the market which is now named as Banglalink with a new management called Orascom. GrameenPhone is the market leader having more than 2. 4 million subscribers; Robi is the market follower having 1 million subscribers. Banglalink is also increasing its market share by providing various types of attractive offers to capture the existing market. As the socioeconomic status of the country does not provide further possibilities to increase the growth of the industry, market followers are trying to attract other operator’s subscriber. So, there is an emergence of studying the related factors of the customer loyalty in the context of Bangladesh GSM telecommunication system for GrameenPhone to preserve its’ market share. Statement of the problem In the GSM mobile telephone sector in Bangladesh vast competition has emerged. So, the subscribers now have various alternatives to choose according to their convenience. Therefore, to maintain the leading position in the market GrameenPhone has to identify the factors related to customer satisfaction and loyalty. Purpose of the study The purpose of the study was to present the relationship between service quality, switching cost and trust with customer satisfaction and customer loyalty in GrameenPhone, the leading GSM mobile telephone system in Bangladesh. A relational study on service quality, customer satisfaction and customer loyalty Hypothesis Service quality has a significant positive influence on increasing customer satisfaction Methodology Interview Method: To gather Primary data questionnaire will be developed. The questionnaire survey will be the most effective method to collect data for our study.  · For this research the survey will be conducted on 20 respondents. It will not be possible to conduct personal interview because of time limitation. Therefore, questionnaire survey will be the most appropriate one for this study.  · For seco ndary data, web site of Grameenphone Ltd. Will be helpful and the Annual reports and internal official information if accessible.  · After getting all the questionnaires filled up, the data will be analyzed with SPSS. Data Collection Data were gathered from both primary and secondary sources. Collection of data was not that difficult as GrameenPhone Ltd is a leading fast generation private telecommunication Industry in the country. All the necessary data for this project will be collected by making a survey on people who are using the Grameenphone’s service and also who are working for GrameenPhone by asking them to fill up the questionnaire. Data Analysis For the analysis of the collected data a primary or rough analysis will be conducted to validate the questionnaire for gathering the adequate information. If the gathered information is not up to the mark, further change in the questionnaire will be made. The data analysis will be conducted using SPSS. The results will be represented through Bar charts, Pie charts and written interpretations. Limitations of the study The study was limited by a number of factors. Firstly, the research was limited only in Dhaka city. Secondly, sample size was very small to present the proposed scenario. Thirdly, time constraint led to get narrower outcomes and finally, the knowledge constraint of the researcher was another limitation for this study. Research timeline From May 9, 2011 to August 1, 2011 Literature of review Service quality According to Berry et al. (1988), service quality has become a significant differentiator and the most powerful competitive weapon which all the service organizations want to possess. Definitions of service quality hold that this is the result of an evaluation process where customers compare their expectations about a service with their perception of the service to be received (Lewis Booms, 1983; Lehtinen Lehtinen, 1982; Gro? roos, 1984; Parasuraman et al. , 1985, 1988, 1994). They also added that service quality can be split into technical quality which means ‘what is done’ and functional quality which means ‘how it is done’. Lehtinen and Lehtinen (1982) gave a three-dimensional view of service quality consisting ‘interaction’, ‘physical’, and ‘corporate’ quality. Numerous researches have been delineated service quality as forms of attitude – a long run overall evaluation, and the two constructs (service quality and attitude) are viewed as similar (Parasuraman et al. 1988; Bitner, Booms, Tetreault, 1990; Bolton and Drew, 1991; Cronin Taylor, 1992; Bitner Hubert, 1994). Allport (1935) defined attitude as â€Å"a learned predisposition to respond to an object in a consistently favorable or an unfavorable way. † As perceived service quality portrays a general overall appraisal of service, i. e. a global value judgment on the superiority of overall satisfaction with the service, it is viewed as similar to attitude (Sureshchandar et al. , 2002). Parasuraman et al. (1988) have developed a service quality measure, SERVQUAL which reasonable of the overall service quality dimensions. The researchers developed ten general dimensions named- tangibles, reliability, responsiveness, competence, courtesy, credibility, security, access, communications, and understanding. SERVQUAL was revised later by Parasuraman et al. (1991) based on the result of an empirical study on five service companies. They noticed that some of the ten dimensions were correlated. They refined it and finalized the instrument composed of five dimensions include reliability, responsiveness, assurance, empathy, and tangibles. In this present study these dimensions will be used to measure the service quality. Dimensions of service quality

Intergenerational Conflicts Essay Sample free essay sample

In all sorts of ethic groups in the United States. Asiatic Americans such as Chinese and Indians are considered as the largest immigrant group. Although struggles are inevitable between parents and kids. immigrant households face more challenges in intergenerational struggles. and there are several grounds. First of all. the dissension of different values and premises between two civilizations chiefly cause household struggles. For Chinese immigrant parents. they follow the Confucian values. which emphasizes filial piousness. difficult work. service and accomplishments in instruction and businesss as criterions in lives ( Foner. p. 21 ) ; nevertheless. kids who are born and raise in American civilization. seek more independency and freedom for their ain facets. and bulk consequences against their parents. Furthermore. issues of subject and regard may easy make spreads between coevalss. For the 2nd coevalss. who are reared in American civilization and garbage to follow the regulations and origin civilization. see their parents as old-fashion and chesty. We will write a custom essay sample on Intergenerational Conflicts Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page and â€Å" [ T ] he parents. with their ( sometimes idealized ) old universe criterions. frequently think their kids are ill-mannered and disrespectful † ( Foner. p. 5 ) . Besides. transcending outlooks and inabilities of linguistic communication reading for some immigrant parents besides struggle the relationships with their kids ( Lieber. p. 35 ) . Even though intergenerational struggles in immigrant households in the U. S. may weaken the relationship between parents and kids. as kids grow up as grownups. those struggles really help beef up the relationship in the long tally. Intergenerational struggles may do negative effects for both parents and kids. Discrepancies of heat from parents may act upon the attitude of immigrant kids in a negative manner. For illustration. some Asiatic immigrant parents such as India are non really expressive with their kids physically and emotionally. and this makes Asiatic American striplings. who have been taught to evidently express feelings. think their parents are non demoing the heat to them as the manner they expect ( Wu. p. 516 ) . Furthermore. for immigrant parents. they intend to rule their kids in beliefs and behaviours due to the fright of losing beginning. A psychological science survey shows that â€Å" [ P ] arents who were socialized throughout their childhood and early maturity in their state of beginning are likely to hold a stable and established sense of Asiatic individuality â€Å" ( Wang. p. 169 ) . and they besides expect their kids to take part and accomplish good in American civilization. As a con sequence. struggles of high outlooks to keep two different civilizations and outstanding accomplishment would easy do mental emphasis. depression and anxiousness for immigrant striplings. For illustration. an probe shows that â€Å" Korean American college pupils who perceived their parents as extremely traditional ( stressing cultural values ) reported more depressive symptoms † ( Wu. p. 517 ) . and another survey besides indicates that â€Å"Young people in Filipino and Chinese households are under enormous force per unit area from their parents to acquire good classs. to graduate from college. and to prosecute â€Å"practical† callings such as jurisprudence. medical specialty. or technology â€Å" ( Foner. p. 6 ) . On the other manus. non merely kids. immigrant parents would besides be affected negatively. For case. children’s marginalisation of keeping original civilization would do great defeat to immigrant parents. and even the failure in academic public presentation would besides do them experience shame on the hapless kids. who consider themselves â€Å"working at least twice every bit difficult as their American equals while experienci ng that their parents neer think they work difficult enough† ( Foner. p. 6 ) . Therefore. normally. people assume that the relationship between immigrant parents and kids would be earnestly affected and weakened due to these negative effects. However. when 2nd coevalss grow up as grownups. those struggles they had before would do both parents and kids change their point of position about each other and bit by bit develop better socialization and accommodations. First of all. even though the intergenerational struggles in immigrant households cause many statements. dissatisfactions. defeats. and even depressions between parents and kids. their relationship does non truly interrupt apart as we thought. In a instance survey. the writer explains. â€Å"even when immature people chafe under parental restraints and duties. the huge bulk feel deep fondness for and trueness to their parents and grandparents and acknowledge the importance of household and the demand to help and back up household members â€Å" ( Foner. p. 8 ) . and the household really â€Å" create [ s ] strong emotional ties that bond members together â€Å" ( Foner. p. 8 ) although it is non evidently shown from parents and kids. Therefore. when kids become grownups. their ways of thought would alter and may get down believing maturely. For illustration. for Chinese immigrant households. filial duty. which emphasizes the importance of attention for and back uping each household member. plays an highly of import function in Chinese values ( Diwan. p. 55 ) . Undoubtedly. Chinese immigrant parents would extremely anticipate their kids to prolong this duty even though their kids are Americanized. As for immigrant striplings. who have already been pressured by other outlooks from their parents. may make marginalisation and do household struggles ; nevertheless. every bit turning as grownups and confronting the world of the universe. they may reflect those struggles in the yesteryear and acknowledge the importance of back uping and caring household. Besides. they may get down to understand why their parents insist to keep the traditions and beliefs in their host civilization ( Diwan. p. 58 ) . Besides. as kids turning up. immigrant parents’ point of position would besides go different from before. For case. since immigrant kids are still developing their features. some immigrant parents set up rigorous parental counsel in order to set up and determine their children’s personalities or perceptual experiences in the manner they expect ; however. after their kids become grownups. some parents may non be every bit rigorous as earlier due to the belief that their kids are able to be responsible for their ain lives. In the instance of altering point of positions. both parents and kids would get down seeking to accept different beliefs from each other. and mentally. socialization and accommodations would be successfully formed. Furthermore. after altering point of position. behaviours would besides accordingly change to organize a better relationship between immigrant coevalss. Since the point of position has become different and both parents and kids become more willing to accept the differences. their behaviours would bit by bit alter for rapprochement ; in other words. to beef up intergenerational relationship. For parents. they become more flexible in subject. non every bit stubborn as they used to be. For case. â€Å" widening the eventide curfew hr. or allowing dating earlier than some parents would wish â€Å" ( Foner. p. 8 ) ; besides. picks of calling. involvements. and even marriage agreement can besides be negotiated. which is different from the yesteryear that kids are expected to obey their parents’ determinations without expostulations. A research about rearing patterns among Indian immigrant households indicates that â€Å" some parents are seeking to larn new ways to train their ki ds ; some are larning new techniques from their kids. who explain how American or Americanized friends are disciplined â€Å" ( Foner. p. 8 ) . and this survey shows that immigrant parents are seeking to alter themselves in order to acquire closer to their kids. Furthermore. as for the 2nd coevalss. unlike the clip as striplings. alternatively of preferring to be entirely with friends. they behave more caring about household members and voluntarily supply support when there is a demand. For illustration. linguistic communication barriers were used to be one of the struggles among some immigrant parents and kids. However. after the alteration of point of position. some Chinese 2nd coevalss no longer experience shame about their parents’ inabilities of linguistic communication reading. and an probe shows that some 2nd coevalss become more willing to assist their parents cover with linguistic communication job. and some immigrant parents even better their linguistic communication ability from their turning kids ( Costigan. p. 1253 ) . Besides. for some immigrant Asian-American authors. who realize their individuality in two different civilizations. appreciate their parents and portion their grasp by composing kids books. and â€Å"many of them write about their past defeat of populating two different civilizations every bit good as usage narratives to show their new grasp of the hard- ships their parents and grandparents endured and of the cultural civilization they transmitted â€Å" ( Mo. p. 182 ) . Truong Tran. a Vietnamese-American author who has immigrated to the U. S since the age of five. writes an debut in the book Going Home. Coming Home that â€Å" It took me 25 old ages to return—to Vietnam. and to myself as a Vietnamese. In making so. I discovered myself as an American. I am non one or the other but in fact both†¦ It is a narrative of detecting that place is non a topographic point rooted in a state but a feeling rooted in the bosom ’’ ( qut. in Mo. p. 10 ) . and this good describes the feelings of the 2nd coevals Asian-Americans. Therefore. since both immigrant parents and kids begin to alter mentally and physically for a better socialization. â€Å" kids are less prone to experience embarrassed by their parents and more willing to accept parental counsel. thereby cut downing the likeliness of intergenerational struggle â€Å" ( Foner. p. 8 ) ; in other words. intergenerational struggles would be minimized. Finally. intergenerational struggles are inevitable in immigrant households. and these struggles frequently bring out confrontations. disagreements of values and premises. and letdowns of rebelliousness between immigrant parents and kids. Sometimes. intergenerational struggles may raise negative result and harm the relationship between coevalss. However. intergenerational struggles can be really reduced and the relationship can besides go tighter if both parents and kids try to alter their old point of positions. which are against each other. and show credence of different values and beliefs. In that instance. household relationship would bit by bit be strengthen and neer interrupt apart. Furthermore. if the society can lend and help immigrant households more ; for case. set uping free linguistic communication larning for immigrant parents who have jobs with English looks. or forming some consulting centres for immigrant parents to inquire for aid when there are struggles between the m and their kids. If there are more aids and aid for immigrant households. intergenerational struggles would be reduced faster and earlier alternatively of waiting for the 2nd coevals turning as grownups. in which it would takes more clip. Work Cited Wu. Chunxia. and Chao. Ruth K. â€Å"Intergenerational Cultural Conflicts In Norms Of Parental Warmth Among Chinese American Immigrants. † International Journal Of Behavioral Development 29. 6 ( 2005 ) : 516-523. Academic Search Premier. Web. 22 May 2012. Foner. Nancy. Across Coevalss: Immigrant Families In America. New York UniversityPress. 2009. eBook Collection ( EBSCOhost ) . Web. 21 June 2012. Lieber. Eli. et Al. â€Å"Ethnic Identity. Acculturation. Rearing Beliefs. And Adolescent Adjustment: A Comparison Of Asian Indian And European American Families. † Merrill-Palmer Quarterly 53. 2 ( 2007 ) : 184-215. Academic Search Premier. Web. 14 June 2012. Wang. Jenny Jiun-Ling. et Al. â€Å"Parent–Child Cultural Marginalization AndDepressive Symptoms In Asiatic American Family Members. † Journal Of Community Psychology 34. 2 ( 2006 ) : 167-182. Academic Search Premier. Web. 14 June 2012. Costigan. Catherine L. . and Daphne P. Dokis. â€Å"Relations Between Parent–Child Acculturation Differences And Adjustment Within Immigrant Chinese Families. † Child Development 77. 5 ( 2006 ) : 1252-1267. Academic Search Premier. Web. 14 June 2012. Mo. Weimin. and Wenju. Shen. â€Å"Home: A Feeling Rooted In The Heart. † Children’s Literature In Education 38. 3 ( 2007 ) : 173-185. Academic Search Premier. Web. 14 June 2012. Diwan. Sadhna. Sang E. Lee. and Soma Sen. â€Å"Expectations Of Filial Obligation And Their Impact On Preferences For Future Populating Agreements Of Middle-Aged And Older Asian Indian Immigrants. † Journal Of Cross-Cultural Gerontology 26. 1 ( 2011 ) : 55-69. Academic Search Premier. Web. 14 June 2012.

The Research Paper You Need To Write

The Research Paper You Need To WriteGenderization research topics allow you to examine a variety of ideas about what it means to be a man or a woman. Research papers can show how masculinity and femininity have evolved over time, from the rise of modern culture, to cultural artifacts, to a more grounded understanding of what it means to be a man or a woman.Historically, societies have always recognized the differences between the two genders, but until the mid-twentieth century, there was still much debate about which category of man or woman is the most accurate one. What is accepted today is that gender roles are deeply ingrained in our society, and that society has developed particular ways for men and women to behave that help to make them distinct from one another.Gender analyses typically cover three areas: Social aspects of gender (socialization), Physiological characteristics of gender (gender role) and Behavior and roll styles (behavioral aspects). Societal expectations rega rding how men and women behave often influence these three categories. Our society is divided up into two distinct groups, those who see differences between the genders, and those who believe that there are no differences.Male on male sexual contact remains a taboo topic in the media, and this fact is one reason why research on gender is so important. Research on gender and sexuality provides the best opportunity to start a dialogue with people who feel strongly about certain issues, but who may not be able to take strong stances on the subject. Understanding the debate that surrounds gender and sexuality can help build bridges between people and help individuals gain a more accurate understanding of how their beliefs impact their personal and professional lives.One of the best examples of gender studies and gender composition is the topic of sexual orientation. Since homosexuality is still viewed as a deviant behavior by many people, it is important to study the topic so that peopl e understand why people choose to be gay, lesbian, or bisexual. Gender and sexuality research helps people identify with their sexual orientation, which often makes them more confident in their own lives.Gender and sexuality are also important areas of study because the effects of gender and sexuality are far reaching. Understanding the role of gender in dating relationships helps people understand what factors they should consider when choosing a partner, and helps establish better communication in relationships. Sexuality research can also help better define the symptoms of sexual orientation, which is important because these symptoms are often not perceived as part of a person's overall psychological makeup.Genderization research also helps to provide a framework for understanding how various technologies have affected our society. The way technology affects people's lives is often a heavily debated topic in academic and entertainment circles, but gender and sexuality research wi ll help people better understand these technologies and their effect on society. For example, it is known that the adoption of cell phones has increased communication in families, and that the use of computers has changed the way people use television.Ultimately, it is important to remember that genderization research is about examining the differences between men and women and what these differences mean for society. There is no right or wrong answer to the question of what is being considered the masculine or feminine, and everyone's view on the matter will vary. Understanding how these terms are used and why are important, because gender and sexuality will change over time, and you should never focus too heavily on one period of time or another.

Writing Essays About Being a Leader

Writing Essays About Being a LeaderYou have written a great essay about being a leader, but your goal is to be persuasive and articulate, not get an entire class thinking about the life of a leader. What kind of writing can you use to convert your essay about being a leader into an essay that will give you a chance to show what you've learned?Expository writing is a wonderful technique to use in expository essays. In order to get the best results from your essay, you need to make sure that you are writing in a way that will be both compelling and effective. One of the best ways to do this is to write an expository essay about the life of a leader, but in a manner that will force your audience to pay attention.This is what makes the expository essay so effective. You can have a powerful essay that is thoughtful and compelling, but by simply incorporating expository techniques, you can make your essay captivating and compelling. It's as simple as using effective methods to make your es say read like a professional writer and create a reader-friendly essay.Some people think that there is something inherently wrong with a personal essay, or even an essay about anything else. And while this may be true, one of the benefits of writing an expository essay is that you are able to use a variety of different styles. The topics that you choose to focus on in your essay can impact how you write. But the more themes you include in your essay, the more options you will have when it comes to articulating your ideas.So, how do you choose which essay to use in a classroom setting? There are two general styles of essay that you will use in an expository writing project. The first style of essay uses conversational or informal English. The second style uses formal or technical language. Both styles are fine, depending on your audience. Conversational writing allows you to use a more expressive tone than formal writing. Technical writing gives you the opportunity to express your id eas using sophisticated vocabulary. Either style can help you achieve the best results from your expository essay.Another aspect of a good writing essay is how to format your paper. Use the same conventions that you would for other essays. An essay about being a leader can be adapted to reflect a layperson's perspective, and you should do this as well.Your essay about being a leader can take advantage of the great tools that are available to write an expository essay. By using these great tools, you can have an essay that is compelling and can be used in classrooms or your writing projects.

How to Write a Best College Essay

How to Write a Best College EssayCollege essays are a great way to make yourself stand out from the crowd. You can learn how to write an essay by following these steps, which will help you learn how to create the best college essay ever. Of course, this is a skill that can be learned and developed by taking it one step at a time.First of all, you need to make sure that you write a personal essay. It is a good idea to write what your own interests are and put your own personality into your essay. This is how your readers will get to know who you are and what you want to achieve. As such, you need to make sure that you write about something that you are interested in.Next, you should look at your potential audience when writing your best college essay. If you write about a topic that a large percentage of people in the country or college have not heard of, it will only add to the feeling of 'unknown'. Therefore, it is important to first choose the topic that has not been well-known bef ore, and then see if it is something that will interest your audience.After you have chosen the topic, you should focus on the style of article writing that you want to use for your essay. There are many different styles and some are more suitable than others. Your best college essay ever will contain all the proper style of essay writing that is needed to make the most impact.When writing, you will want to write on a certain subject that is very interesting. Of course, you should only use topics that you are knowledgeable about, or topics that you feel passionate about. Of course, you should also make sure that you do not overdo it. If you follow these tips, your readers will most likely appreciate it when you are able to write a good essay.Also, you should consider making certain changes to your essay before it is published. If you are a very good writer, you may have enough self-confidence to do so, but if you do not, you can simply write over the top of your essay. Some things t hat you should take note of include changing or removing words that you feel do not fit the essay, adding or eliminating unnecessary information, and adding or removing information that does not pertain to the topic at hand.Once your essay is done, you need to distribute it to your friends and family so that they can look over it. Of course, this is when you can make your readers want to read your essay even more. You will be able to tell how much they appreciate it by how much they want to read it.These are just a few ideas for how to learn how to write the best college essay ever. Of course, each individual will be able to find their own style and tone, but you should not be afraid to write in a way that is unique.

The Best Argumentative Essay Guest Writers Should Know

The Best Argumentative Essay Guest Writers Should KnowPeople seem to be all talk and no work when it comes to writing an argumentative essay. Why is that? If you have a well thought out topic, and you know the correct argumentative structures, then there are two basic things that should be in place for you to get the best performance.The first thing is that the argumentative essay guest writer will write with a keenness that will stand out even from the best of guest writer samples. There is nothing quite like the in-depth and systematic writing style that many guest writers bring to the fore. When a guest writer gives his or her time to write an essay, they bring some serious freshness to the essay.The second factor that is very important when writing an argumentative essay is that the guest writer must be able to take the reader on a journey of thought. It should flow from one idea to another, and the thoughts and ideas will develop and change throughout the essay. The perfect gues t writer should be able to capture the reader with ease.All of these ideas can be supported by the advice given in The State of the Art on Argumentation and its Limits. This is a book written by top law school professors, authors, professors, and others. Many people will find this book indispensable. For example, if you want to use one of the examples from this book, you will find that it is easy to do.Many readers would benefit from getting some of the other entertaining examples on the topic, because the topics are not boring at all. The examples will include ideas about each topic, as well as jokes and anecdotes that illustrate some of the key points. Some examples on the topic of poetry will also be used.A good guest writer will not only provide advice and information but also will become an exciting person in the reader's mind. He or she will stand out as the best in the discussion. The reader will see his or her viewpoint being acknowledged, and the overall effect will be to m ake the person appear more intelligent and knowledgeable than they are.At the end of the discussion, the author and the guest writer will know what it means to be a true debate issues writer. They will both know that they did a service to the discussion, and the debate was more interesting, and learned, than it could have been.

Tuition Reimbursement

Introduction Tuition reimbursement refers to an arrangement between an employer and an employee that outlines and specifies terms that allow an employer to pay for the employee’s advanced education (Martocchio, 2003, p.23). A tuition reimbursement plan provides suitable employees with an opportunity to improve their capabilities associated with their career.Advertising We will write a custom essay sample on Tuition Reimbursement specifically for you for only $16.05 $11/page Learn More They do this through participating in certain courses offered at accredited institutions of study and organizations specializing in career related training (Martocchio, 2003, p.25). It is very important for employees to understand the company’s policy on such programs. Reimbursement tuition may cover certain courses and exclude others. An employee is required to take a course that is included in the company’s tuition reimbursement program. Discussion Tu ition reimbursement helps companies build a stronger workforce (Willis, 2010, par1). However, the common benefit of an employee tuition reimbursement program is controversial in that some human resource gurus say it is a waste of money or mismanagement at its best. The common complaint is that employees do not learn anything related to their current jobs and at worst the employer pays for a staff member’s degree in an unrelated field, only for them to lose the employee to a different company (Willis, 2010, par2). Tuition reimbursement is one of the best and competitively priced retention tools for a business for a number of reasons. The business should structure the plan appropriately by ensuring that it only gives opportunities that comprise of courses associated with jobs offered by the business. This will guarantee a certain level of benefits to the business through the application of employees’ newly acquired knowledge. Through improved skills and newly acquired kn owledge by employees, the workforce strength will be enhanced, thus increasing the overall output of the business (Willis, 2010, par4). A degree in business and communication will improve the employee’s motivation to work and improve interaction with clients, which will enhance the image and integrity of the business (Willis, 2010, par7). It is important for a business to consider its employees as valued resources whose capabilities are worth improving regardless of the career course they choose to study. The business should take responsibility and encourage employees to fund their study courses because it is a personal initiative to improve one’s career through advancing one’s current education level. This is because benefit is more likely to be a motivator and loyalty builder, which will boost the business reputation as a good place to work (Willis, 2010, par8).Advertising Looking for essay on business economics? Let's see if we can help you! Get your fi rst paper with 15% OFF Learn More A tuition reimbursement program helps in attracting younger employees (Smith, 2004, par2). The advantage of this program especially for small and midsized businesses is in attracting younger employees, since they know the benefits of joining such a business organization. This helps in incorporating new ideas and more vibrant workforce into the business that is important in meeting business goals (Smith, 2004, par2). It is inevitable, regardless of the degree an employee will pursue, that the knowledge on a multitude of things will increase. This makes the employee more marketable for advancement with the current employer and a better employee (Smith, 2004, par4). A tuition reimbursement program ensures favourable relations with employees (Smith, 2004, par6). Employers and managers in a business are supportive of employees trying to better themselves in terms of career advancement through advanced learning. The presence of such employees and their commitment to attending college classes, serve as motivation to the employer to consider the employee for possible advancement opportunities. They do this because they consider the employee’s initiative to advance education as a positive step in personal growth and an opportunity for the overall growth of the company. A tuition reimbursement program for a Bachelor in Business and Communication will make employees highly competitive (Willis, 2010, par5). Career options for such graduates include public relations and human resource officers, business and marketing managers, government administrator, media and marketing officer, promotions officers, advertisers, management consultants, information systems specialists (Willis, 2010, par5). This degree program focuses on management. At some point in an employee’s working life, management may be included as part of a job’s responsibilities. A Bachelor in Business and Communication degree combines various aspect s of business management and communication. Employees learn the interaction between market forces within external and internal business communities (Martocchio, 2003, p.49).Advertising We will write a custom essay sample on Tuition Reimbursement specifically for you for only $16.05 $11/page Learn More They expand their skills in leadership and management, problem solving, public relations and critical thinking. Employees in a master’s class learn to think critically and creatively about problems facing a free market economy. They explore effective and ethical management concepts and learn the complexity of changes in an organization. Professions for employees with a bachelor in communication include journalism, public relations, marketing and advertising. For example, after pursuing a business degree, a Human Resource assistant can become a systems manager, a teacher can become a school administrator, a mechanic can become the workshop supervisor and a marketing assistant can become a marketing director (Martocchio, 2003, p.43). Business degrees mainly include courses in commerce, business finance, information technology, entrepreneurship and marketing. The main advantage of pursuing this degree is the attainment of knowledge and skills that are necessary in any field in the different sectors. Precisely, it diversifies opportunities available to employees who have taken that degree course. These skills include leadership, communication skills, report writing, teamwork, problem solving, data analysis and time management. Another reason why this degree is important is that it offers many opportunities and most important, it provides an employee with a chance for promotion in the work place and advancement of career. In addition to advancement of career and promotion in the work place, employees who undertake the course earn higher salaries compared with those who fail to pursue the degree. According to the bureau of labour st atistics, those with an economics or business degree entered the workforce in 2007 with an average starting salary of $47,782 (Willis, 2010, par6). After a given period, employees with degrees in business related fields earned more than the average salary of other degree majors. Those with an associate’s degree made, on average, $7,228 more per year than those with just a high school diploma (Willis, 2010, par6). Those with a bachelor’s degree made, on average, $20,488 more per year, while those with a master’s degree made on average $31,980 per year than those with a high school diploma (Willis, 2010, par6). According to recent studies, seven out of the top 25 highest paying jobs of 2008, required masters degree in business administration or a related business degree. In addition, management and consulting services were recently ranked as the fastest growing industry. This is attributed to the fact that both require a professional business degree. Conclusion Wh en making a decision on whether to pursue a business degree or not, it is important to consider certain factors. First, consideration of personal career goals is important and secondly, the goals and objectives of the organization should be in line with personal career goals. A business and communication degree does not guarantee an employee rise to a chief executive officer position, but it does offer a flexible way of enhancing education, updating job skills, and an opportunity for a more fulfilling position (Willis, 2010, par3).Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Therefore, it is important for businesses to develop tuition reimbursement programs for employees to increase output, improve their credibility, strengthen their workforce and increase loyalty from staff members. In addition, it is important for employees to take up reimbursement opportunities in order to enhance their skills, improve their market worth and foster motivation in the work place. References Martocchio, J. (2003). Employee Benefits: A Primer for Human Resource  Professionals. New York: McGraw-Hill. Smith, M. (2004). Does Tuition Reimbursement Benefit Employers? Web. Willis, M. (2010). Tuition Reimbursement Helps Companies Build a Stronger  Workforce. Retrieved from http://www.prweb.com/releases/2010/12/prweb4878364.htm This essay on Tuition Reimbursement was written and submitted by user Typhoid Mary to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.