Edward Marshall Boehm Essay

Edward Marshall Boehm is a farmer, veterinarian and nature sports fan living near New York. He is in the art porcelain business. His crossway is well-known of its property and uniqueness. The Boehms expected to position the friendship for the long run. Their goals for the company were to make the human race aware of Mr. Boehms artistic talent, to help world wildlife causes by creating appreciation and protection for threatened species, and to build a move business that could make them comfortably wealthy, perhaps millionaires.There are devil main issues facing by the company. First, the process of making these porcelain products is complicated and ask detailed technical skills the company does not have enough skillful staffs and producing power to meet the demand from the market. Second, the company lacks of enough distribution carry to raise awareness of its brand and the uniqueness of its products. The contribution of the case to strategic management is that Edward Marsh all Boehm wants to set a detailed demographic where everyone in the world would be able to see.In put in for him to show mop up his demographic he has to go through special procedures in order to do so. There are levels to managing his creations how he wants to sell them and who how he want to sell them to. In strategic management you must know your fag market and area. You must also know that it takes certain levels of skilled workers in order to compete with major competition. Recommendations for solving the problem of the company jackpot be to try to reduce costs by using other materials at a lower cost or developing a faster production process.Due the fact that the most competitive emolument of the company is the uniqueness and high quality of the product, the company should preserve its quality instead of using cheaper materials or faster production time that may violate the value of its products. First, the company should hire more staffs and train them to ca-ca the p roducts in order to increase production of lower priced products. Meanwhile, it should find more distributors to raise awareness of the company with larger markets.